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#1
12-05-2007, 05:35 AM
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Re: Endura Bumper
Not sure, but I'd almost bet an endura is heavier than a chrome bumper... if its got any weight advange at all, it ain't much. It was marketed more for its alleged resistance to damage if bumped than as a lightweight upgrade... Somewhere I saw a cool old commercial for the endura bumper where some lady drives around town running into something every time she parks her camaro...of course never hurting the front end due to her "resilient front bumper". If memory serves me I think it was a rally green RS. Maybe someone can find it on youtube...
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#2
12-05-2007, 06:35 AM
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Re: Endura Bumper
[ QUOTE ]
Not sure, but I'd almost bet an endura is heavier than a chrome bumper... if its got any weight advange at all, it ain't much. It was marketed more for its alleged resistance to damage if bumped than as a lightweight upgrade... Somewhere I saw a cool old commercial for the endura bumper where some lady drives around town running into something every time she parks her camaro...of course never hurting the front end due to her "resilient front bumper". If memory serves me I think it was a rally green RS. Maybe someone can find it on youtube... [/ QUOTE ] That commercial is a riot, and I think your correct about it being rally green. At some point I am going to install mine on the Yenko.
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Steve Shauger The Supercar Registry www.yenko.net Vintage Certification™ , Providing Recognition to Unrestored Muscle Cars. Website: www.vintagecertification.com
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#3
12-05-2007, 07:16 AM
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Re: Endura Bumper
Has anyone actually seen this referenced by Chevrolet as "Endura" in any vintage printed materials,or even by any salesmen back then?
I've seen it called "Urethane","color matched" even "Astro"-(in Canada),but nothing else. I have Pontiac literature marketing it as "Endura",and guess the hobby just carried it over.. 
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#4
12-05-2007, 07:36 AM
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Re: Endura Bumper
Its listed on window stickers and car shippers simply as "Special Front Bumper". I'd agree it was probably just a term taken from what the Pontiac bumpers were called... similar to how everyone calls the 69 "Special Ducted Hood" Cowl Induction. Seems alot of things were referred to as "Special" in 69.
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Joe Barr
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#5
12-06-2007, 02:37 AM
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Re: Endura Bumper
Anybody got a source for that commercial, sounds interesting ?
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#6
12-10-2007, 05:46 AM
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Re: Endura Bumper
Here is the link to the comercial. Marketing at its best back in the 60's. http://www.musclerides.com/Pages/posting/ad_69.wmv
__________________
Steve Shauger The Supercar Registry www.yenko.net Vintage Certification™ , Providing Recognition to Unrestored Muscle Cars. Website: www.vintagecertification.com
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