2010 Yenko/SC Camaro

[Les Quam]

Going public with his latest company didn't solve his long standing issues with the use and misuse of his trademark and other property rights. Anyone can take a private company public that doesn't resolve any intellectual property matters.

From my observations it wasn't until Amy Boylan came along with her previous experience at Mattel Inc. and the merchandising rights she learned about at mattel that Shelby
finally was able to stop all the companies using the Shelby name on memorabalia and the myriad of different products people were selling with his name and logo on it. She then focused on selling anything and everything with his name on it and generated huge sums of capital for him to build cars along with Ford's funds and input.

Because she knew the right law firm from her experience at Mattel she was able to stop the unauthorized use of the Shelby name and preserve it for whomever he designates the rights after he passes.

[Classic Automotive]

[ QUOTE ]
Going public with his latest company didn't solve his long standing issues with the use and misuse of his trademark and other property rights. Anyone can take a private company public that doesn't resolve any intellectual property matters.

From my observations it wasn't until Amy Boylan came along with her previous experience at Mattel Inc. and the merchandising rights she learned about at mattel that Shelby
finally was able to stop all the companies using the Shelby name on memorabalia and the myriad of different products people were selling with his name and logo on it. She then focused on selling anything and everything with his name on it and generated huge sums of capital for him to build cars along with Ford's funds and input.

Because she knew the right law firm from her experience at Mattel she was able to stop the unauthorized use of the Shelby name and preserve it for whomever he designates the rights after he passes.

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Close, Shelby began the battle before Amy came aboard, although you are correct she has done alot for the company. Shelby regristered his trademark(s) ten or more years ago and regristered them to a "trust". The trust will survive long after he is gone. I do not know who the beneficary of the trust is, I would suspect the company, but it could be an heir who would recieve royalties. You just hit on the big difference between what Shelby did as a company verses Yenko. What none of us know is the Shelby trademark is considered an assest of the corporation

[Les Quam]

I think Shelby's intellectual property issues started in the late 60s and he tried to resolve it with a several different law firms over the years none of which were very effective but like auto racing the team with the most money usually wins and not a lot was invested early on.

I thought Amy would be a disaster for Shelby not having an automotive background or being a "car guy" but they both seemed to realize how important the Shelby brand was and she soon cleaned up that decades old mess real quick and left the car building to the car guys and the results from a business and car performance stand point have been nothing short of amazing. The income form the Shelby memorablia has been incredible.

I think the key difference between Don Yenko and Shelby is that Shelby survived and that the Yenko heirs have never apparently tried to resolve the matter.

It looks like Joel Rosen may have finally gained some control over his intellectual property rights?

[Dave Rifkin]

I have been reading all of the various opinions on this subject and would like to add my 2 cents. First I want to say that I appreciate all cars, including well done clones, and feel that there's room in the hobby for all as long as they aren't presented as the real deal.
Regarding the production of a 2010 Camaro Yenko; I tend to agree with the few who have posted that feel we should leave the original Yenko legacy as is and not try to represent these cars as Yenkos. If Don were alive and had a hand in the concept / construction of these cars I would feel differently of course.
What I would like to see would be a 2010 Motion Camaro; Mr. Rosen and Mr. Schorr are alive and well and a modern interpretation of a Motion Camaro from these two individuals would be welcomed with open arms by many I'm sure.
To Mr. Clary, I wish you luck in your new venture regardless of how I may feel about the concept. I can't afford one; not that it matters, and I'm sure I'll appreciate the car no matter what.

[Les Quam]

Dave,
Joel introduced new Motion camaros a few years back at SEMA. I don't know how many sold but I think not many? Joel is not turning wrenches anymore and building cars and essentially licensed someone to build cars to his approval using his Motion brand name.

Not sure how a company Joel gives a license to use his Motion name is any different than Tom getting approval from the Yenko heirs to build a new Yenko? Which it seems to me is not much different than Stefano obtaining the license from the Stephani's to build new Nickey cars or Norm Kraus giving permission to Bill Sefton to build new Mr. Norm's cars. I realize some of those guys are still around to stamp their approval on the new cars but are they not still all tribute cars?

As far as I know Shelby is still the only guy going to his auto manufacturing facility which he still owns and operates and building and designing cars and directing how things are done? Shelby to some extent is still involved in the day to day stuff at Shelby Automobiles.

And of course the Berger family and Tasca familiy are still going strong and sound like they will be building some great cars just like back in the day. Tasca has been turning out fantastic modified Shelby's and Mustangs for a while now. A 2010 600HP Berger camaro would be really cool.

[Chevy454]

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Posted by 396L35 08/29/09:

Kim I know you had trouble with your car but it was a REAL car not some made up sticker/mod package from a dealership that no longer exists. If someone has a 69 Yenko and wants to buy a 2010 and make it look like the other car then they have that right, but to build a new car and use an old name is like reinventing the wheel. Im just saying that you could build a kickasss car with all new performance & technology and give it its own identity. Lets get back to INOVATION AND NEW IDEAS and make something that no one else has ever thought of and build it dont live in the past and move into the future.

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Sooo, what changed your mind in 3 years?

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Posted by 396L35 08/11/06:

The Badest Berger Car Yet!!!

I just received my Sept. issue of GM High-Tech Performance and it has a KICKASSS article about Berger's 2002 DH Wide Body Camaro. It not only made the cover but it has twelve pages to back up this Last New Muscle Car... The orange one on the cover belongs to Val Harrell and it is an awesome machine... I was told by Dick Jacques of Berger to list this article and let the public know that there are still two of these killer cars available... Dick can be reached at 616-293-1850 Here are some pictures:

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[396L35]

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Sooo, what changed your mind in 3 years?


[/ QUOTE ]

Rob a lot of things have changed my mind over the last 3 years. I am a new father of twin boys that just turned 4 months, a new respect for old race cars, and looking forward to new technology for street/strip cars. I wish you all the luck in your new endevors but I think its a bad idea to bring a name from the past to sell cars. This has been done too many times by Chevrolet with the LS6, LS7, LT1, etc. I think if your going to make a new car give it a new name to let it stand out on its own. From what I have seen that Nickey Chicago has for sale it doesn't look that difficult to make a badasss car so give it a new bad asss name. Its just my two cents, like I told you at Jim's wake "Life is too short to worry about the small things". Hopefully we can talk next weekend at the show, I look forward to hear how your suburban is doing. Mark

[JK98SS]

I agree, why not create a new Legacy? Back in the day these guys were not well known and were selling cars based on the performance, not so much the name.
Fast Forward 40 years and now those names sell the cars. I am sure the Yenko name will certainly help you sell more units than an unknown name. But the fact remains, it is not produced by Yenko, so it honestly a Yenko?
Good luck with it. Do you have any renderings?

[Kim_Howie]

I don't see anybody jumping on the NEW Dodge Hurst. George Hurst is a dead guy too!!! We have something else to do besides this B S .

[427.060]

Last time I checked Hurst was still in business. These cars are modified by Hurst not someone just someone want to capitalize on the Hurst name.
James