Harley Davidson CEO Forced To Resign.

[70 copo]

My local HD dealer here had some vintage bikes on display in addition to the show room and the separate brand and accessory sales building. The policies put in place by Harley last year forced them to surrender the franchise due to new requirements to build a brand new dealership facility- an edict coming directly from HD.

The dealer now sells Royal Enfield and lawn equipment. Sad but true.

I do not understand how making it harder for people to access your product in a regional area, to see it and buy it can actually increases sales?

[Crush]

Like many on this site I have had a few Harleys, currently have one left. I was going to purchase a new one about a year and a half a go and visited a few dealerships. I found the culture of sales tactics, border line arrogance was less than desirable. Now I can negotiate with the best of them but these guys left me feeling like my business doesn’t matter, take it or leave it .The days of standing in line virtually for an HD are long gone and I suspect their market segment will continue to shrink.

[70 copo]

Originally Posted by Crush

Like many on this site I have had a few Harleys, currently have one left. I was going to purchase a new one about a year and a half a go and visited a few dealerships. I found the culture of sales tactics, border line arrogance was less than desirable. Now I can negotiate with the best of them but these guys left me feeling like my business doesn’t matter, take it or leave it .The days of standing in line virtually for an HD are long gone and I suspect their market segment will continue to shrink.

Almost like the company decided to tell its core buyers, hey we do not want your business any longer. Not bright if you are going to stay in business and keep paychecks coming to folks who work for the company.

Part of the recent plan to re invent HD? "We hate our legacy customer" Makes you wonder.