[427king]

[ QUOTE ]
Why not just state the reserve is X amount of dollars and start there?

[/ QUOTE ] To get more bidder excitement. People dont like to get outbid,so it gets/keeps more players in the game that pay more than they intended to. Plus if you see a ZL1 there for a 100K starting bid you may think you have a chance at 300/400K, but if it has a 700K reserve,youd stay home.People always want things more when others also want them. You know the word "shill" originated many years ago when the circuses had indoor events. 45 to 50 people would wait in a false "line" acting excited to get into the event and people coming "out" of the show acting the same way . They were all employees of the circus. After getting inaide people that Paid to get in wondered why so many people were in line trying to get in,and large lines leaving when there were only a handful of people inside.