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...I love the hypocrisy of humans. Show me one person who says, "I think I'll go pay the highest price in town for a new car'. Happens every day in the land of denial.
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For the most part I agree with you, but there are still a few of us "hold-outs" from the old school of thinking that will gladly and willingly spend the extra dollars for the same basic item/service if it means the difference between a lousy buying experience/poor customer service and a great buying experience/great customer service. If the decision comes down to a difference in the quality of an item or service, for me the better item/service wins hands-down.
This is the basic philosophy of my own business; I know I'm not the "cheapest" show in town, but I try to treat each and every customer with the same dignity and respect I expect when I'm the consumer. (Believe me, there's more than one vendor who has lost my business due to poor customer service) As far as quality goes, I spend the extra money for the best parts I can buy and I absolutely refuse to cut corners on a job, which of course drives up the cost of my services.
Thankfully my customers recognize this and are willing to spend a few extra dollars with me over my competitors, otherwise I'd be out of business since cutting corners and/or costs through lesser-quality components is absolutely out of the question for me.
Yes, this mindset is completely in contrast to modern "business principals" (if you'll pardon the oxymoron), but it still seems to work for me.
Eric
"Old School"
