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Bill Porterfield used Armor All on the tires on the Berger ZL1 for years.
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Tires are the only thing* I've ever used Armor All on. Radial T/A's shine up especially well with AA. My Coker redlines don't respond to AA so I use Westley's Bleche-White on those. (Thanks to Supercarkid for that tip.) Oh, and spray it on a rag away from the car and then wipe the AA'd rag over the tire. A painter told me years ago to keep Armor All away from the car's paint.
*Okay, I admit it. I used Armor All on my first '67 Camaro's interior once when I was a high school kid, c1979. The AA caused me to slide all over those (Deluxe) seats and then on a hot day the Armor All would evaporate from the seats and onto the inside of the windows. Tires only, fellas.