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Old 09-19-2019, 07:03 AM
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Lee Stewart Lee Stewart is offline
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Ray-Ban's Wayfarer sunglasses had seen a steady decline in sales by the early 1980s. As a result, the brand hired a product placement company to get them featured on the big screen. After finding their way into 1983 movie comedy Risky Business, starring Tom Cruise, the shades sold a record 360,000 pairs, a big jump from the 18,000 that were sold the previous year.
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