06-11-2019, 06:22 PM
|
 |
Senior Member
|
|
Join Date: Mar 2017
Location: ABQ, New Mexico
Posts: 36,633
Thanks: 3,506
Thanked 136,542 Times in 22,784 Posts
|
|
In 1967 as Ford was preparing their new high performance version of the 428 for the 1968 model year, they wanted an aggressive name for the engine. Up until then, Ford named it's engines after cars: Thunderbird Special, Cobra 289, Cobra 427, etc. Marketing felt this was passe' for the youth generation that would be buying the new engine. Other manufacturers were using monikers that fit right in with Muscle Cars like Turbo-Fire, Turbo-Jet, Magnum, Super Commando, etc. Thus was born the Cobra Jet.
|