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-   -   You Can't Make This Stuff Up! (https://www.yenko.net/forum/showthread.php?t=145134)

Lee Stewart 10-10-2023 01:53 AM

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As the forward look styling cycle was ending, Chrysler President, Lynn Townsend sought a new logo usable by all of Chrysler's worldwide divisions and subsidiaries automotive and non-automotive, on packaging, stationery, and signage and advertising.

He wanted something that would be immediately identifiable as Chrysler's mark to anyone who saw it, in any culture. In September 1962, the company adopted a logo named Pentastar, made of five triangles arranged so their bases formed the sides of a pentagon.

The Pentastar logo was placed on the lower passenger-side fender of all Chrysler products, including non-US brands, from 1963 into the 1972 model year. It was placed on the passenger
side fender so it could be viewed by passers-by, a subtle method of getting the symbol ingrained in the public's mind: a nameplate has to be read, but a symbol is quickly recognizable without reading. Thus left-hand drive cars had the Pentastar on the right fender, while right-hand drive cars had it on the left.

Lee Stewart 10-10-2023 06:25 AM

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Lee Stewart 10-10-2023 06:26 AM

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Lee Stewart 10-10-2023 06:26 AM

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Lee Stewart 10-10-2023 06:27 AM

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Lee Stewart 10-10-2023 06:28 AM

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Lee Stewart 10-10-2023 06:29 AM

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Lee Stewart 10-10-2023 06:31 AM

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olredalert 10-10-2023 03:49 PM

Quote:

Originally Posted by Lee Stewart (Post 1633902)
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I've seen photos of this car a hundred times, yet I have never seen a photo of it at a drag strip.

----All the Hurst "Mag" wheels were 14 by 6. They look a bit small in those GP convertable wheel wells.....Bill S

Lee Stewart 10-10-2023 04:15 PM

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